Our Mental Wellness Partner
True wellness isn’t just what you eat - it’s how you think, sleep, and feel.
Meet Our Experts
At MindShift Mentors, we support individuals who want to build healthier relationships with food—whether that means improving eating habits, losing weight, or transitioning to a plant-based lifestyle. By using the tools of Strategic Hypnotherapy, we help you shift the thought patterns that drive unhealthy behaviors and empower you to make lasting, positive changes.
CRYSTAL’S STORY
SLEEP & ANXIETY
Strategic Hypnosis became Crystal’s turning point in managing her anxiety and finally getting the sleep she desperately needed.
"I started listening, and within just a few weeks, everything shifted. I’m finally sleeping through the night—deep, restful sleep I haven’t felt in years. The constant anxiety, the overwhelm, the pressure to control everything… it’s all softened. I feel calmer, more grounded, and finally free to breathe again."
How We Help
Our approach is rooted in Strategic Hypnotherapy, a powerful blend of Clinical Hypnosis and evidence-based psychotherapy. Instead of focusing on past habits, we help you shift the thought patterns that affect how you eat, how you feel, and how you care for your body—right now.
Whether you are struggling with emotional eating, low energy, inconsistent motivation, or the challenges of switching to a plant-based diet, our sessions are designed to interrupt unhelpful mental loops and embed healthier, more empowering behaviors at the subconscious level.
Through personalised sessions and guided audio support, our programs help you:
Break free from emotional eating habits
Build a calm and mindful approach to food
Stay motivated in your health journey
DAMIAN'S STORY
A frontline work of over 30 years compelling story: Overcoming Trauma from a career in the Justice Department
After years working in the Justice Department and witnessing countless traumatic events, Damian began to see the quiet toll it was taking—on his well-being and his family. Through our program, he addressed the hidden impacts of post-traumatic stress and reclaimed control of his life. Hear his powerful story.
Meet Our Experts
Rob Edmonds
Co-Founder & Lead Strategic Hypnotherapist
Rob is known for his calm, practical approach and deep understanding of how mindset impacts health. His own life changed at 19 after hypnotherapy helped him overcome anxiety and regain confidence. That breakthrough led him to a career dedicated to helping others. Today, through MindShift Mentors, Rob empowers people to shift unhealthy habits, reduce stress, and build a healthier, more balanced life—starting with how they think.
Emelia Armstrong-Crews
Strategic Hypnotherapist & Mindshift Mentor
Emelia brings a calm, encouraging energy and a strong focus on health and mindset. With a background in hypnotherapy and coaching, she supports people looking to improve their relationship with food, reduce emotional eating, and embrace a balanced, plant-based lifestyle. At MindShift Mentors, she helps clients break free from diet struggles, shift limiting beliefs, and create lasting change in how they live and eat.
Anneliese Hoogankamp
Strategic Hypnotherapist & Mentor
Anneliese brings clarity, compassion, and a results-focused mindset to MindShift Mentors. With a background in psychology and trauma-informed hypnotherapy, she helps clients overcome anxiety, self-doubt, and overwhelm by building emotional resilience and practical change. Her work is especially powerful for ambitious women ready to shift unhelpful patterns and move forward with confidence, purpose, and self-trust.
Jessica Young
Strategic Hypnotherapist | Trauma-Informed Therapist | MM Mentor
Jessica brings calm, compassion, and sharp insight to MindShift Mentors. With a background in trauma-informed therapy and Strategic Hypnotherapy, she helps clients break free from anxiety, emotional overwhelm, and chronic overthinking. Her approach is especially helpful for those feeling stuck or disconnected, guiding them toward clarity, confidence, and a stronger sense of self.
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